The future of MSP success: Outcomes over offerings
A recent report from Guidehouse signals the dawn of a new era for managed services. By the end of 2025, fees and contracts will increasingly be tied to business outcomes rather than traditional service delivery. As this transition unfolds, expect...
Q&A: How MSPs can strengthen municipal cyber defenses
Cities and municipalities continue to be under siege from hackers. In the past three months alone, several cities have been targeted by cybercriminals (and these are just the publicly reported cases): Michigan City, Indiana; Yellowknife, Canada; Sugar Land, Texas; McKinney,...
Barracuda Application Protection safeguards against critical React and Next.js flaws
Two newly disclosed critical remote code execution (RCE) vulnerabilities—CVE-2025-55182 and CVE-2025-66478—pose a serious threat to applications built on React and Next.js. These flaws allow attackers to execute arbitrary code on vulnerable systems, which can lead to application compromise, unauthorized access and potential...
Why every MSP needs a personal newsletter, not a corporate one
There’s one marketing channel I believe every MSP should use: and no, it’s not Google Ads or SEO. It’s email. Specifically, a personal email newsletter. Not a “company update.” Not a “tech tips” email. A message from you, with your...
Sales & Marketing
10 Critical sales hunting skills every high-performing rep has
Great sales hunters can open new opportunities, create pipelines from scratch, and drive consistent growth. Yet many reps labeled as hunters rely on personality instead of the behaviors that actually generate conversations. The real strength of a true hunter is...
Turn cold lists into qualified leads with 3 campaigns
Most teams say cold outreach doesn’t work anymore, but the problem isn’t the message. It’s the structure. When you time campaigns around awareness, trust, and direct connection, even cold lists start warm conversations that turn into qualified leads. This approach...
How smart MSPs turn Google Reviews into their #1 sales tool
Most managed service providers (MSPs) know they should collect Google reviews. But few realize how much money they’re leaving on the table by treating them as an afterthought. After reviewing the marketing data for hundreds of MSPs using our platform,...
Security
Global Cyber Threats: December 2025 roundup
As we close out the year, it’s a good time to step back and assess the vulnerabilities being flagged by national cybersecurity agencies around the world. I routinely monitor updates from the Canadian Centre for Cyber Security and Australia’s—both among...
Cybersecurity Threat Advisory: Gogs zero-day vulnerability
A high-severity, unpatched vulnerability in the Gogs self-hosted Git service is being tracked as CVE-2025-8110. With a CVSS score of 8.7, it is under active exploitation, with more than 700 compromised instances exposed on the internet. Review this Cybersecurity Threat...
Cybersecurity Threat Advisory: WinRAR vulnerability exploit
The U.S. Cybersecurity and Infrastructure Security Agency (CISA) added CVE-2025-6218, a path traversal vulnerability in WinRAR for Windows, to its Known Exploited Vulnerabilities (KEV) catalog following confirmed exploitation by multiple advanced persistent threat (APT) groups. Read this Cybersecurity Threat Advisory...
Better Business
Tip Tuesday: How to use your PSA to simplify client compliance
Your clients need to meet stringent regulations to avoid fines and legal repercussions. As their managed service provider (MSP), they trust you to help them. Balancing the growing demand for compliance with limited resources is complex, especially when workflows vary...
How Barracuda’s Michelle Hodges is using AI to reimagine partner relationships
In this latest edition, Barracuda’s, SVP, Global Partners & Alliances Michelle Hodges brings her trademark clarity and candor to one of the biggest questions facing partner leaders today: how to connect more meaningfully with partners in an AI-driven world. Known for her focus...
Caught between a rock and a hyperscaler
Remember the good old days when certain activities—hosting email, running data analytics, and delivering reports—were strong revenue drivers? With major players like AWS, Azure, and Google Cloud Platform (GCP) entering the arena, those capabilities quickly became table stakes. Each hyperscaler...
Tech Insight
Pioneers in Tech: Happy birthday to the mayor of Silicon Valley
This week marks the 98th anniversary of the birth of Robert Noyce, often called the “Mayor of Silicon Valley.” He got the name from not only his tech innovations, but also his tech culture innovations. Interestingly, his career path could...
Tech Time Warp: The Cray X-MP/48 brings style and substance to supercomputers
This week’s Tech Time Warp takes a closer look at “the world’s most expensive loveseat.” It’s quite the moniker for a pioneering supercomputer, but when you look at the legacy of electrical engineer Seymour Cray, it’s apt. The Cray X-MP/48, which started...
AWS Insights: How profitability scales with services expertise
A survey of 35 Amazon Web Services (AWS) partners reveals that services revenue per dollar of AWS-generated revenue varies widely, depending on the level of expertise and the breadth of services offered across the customer lifecycle. Key findings Conducted by...
