Month: May 2024
How MSPs can stay competitive and relevant in the evolving threat landscape
Managed service providers (MSPs) are far more specialized in 2024 than they were a decade ago. The days of hiring an outside service to fix a firewall or install a patch and then disappear, are gone. Today, MSPs are indispensable...
Tech Time Warp: The staying power of COBOL
In this edition of Tech Time Warp, we see how technology moves quickly. Each new iPhone renders the previous generation obsolete, with the earliest models now firmly in the quaint antique category. That’s why it’s so remarkable that COBOL, a...
Cybersecurity Threat Advisory: Critical vulnerability discovered in FortiSIEM
A new critical command injection vulnerability, CVE-2024-23108, found in Fortinet’s FortiSIEM solution. This vulnerability poses significant risks to organizations using the solution. Review this Cybersecurity Threat Advisory to learn more now. What is the threat? CVE-2024-23108 impacts FortiSIEM versions 6.4.0...
Capture relevant leads through LinkedIn Sales Navigator
LinkedIn Sales Navigator can be a game-changer for managed service providers (MSPs), and especially for business development representatives (BDRs). It can help you find new leads, catch buying signals, and more. In this article I’ll quickly show you how to...
Getting the hero section right on your MSP website
Managed service provider (MSP) websites serve many purposes. But above all else, they need to book sales calls. At Tech Pro Marketing – my MSP marketing company – we’ve built, analyzed, and refined hundreds of MSP websites. One of the...
Rising levels of technical debt create opportunities for MSPs
Technical debt is defined by fixes to known software issues that have not been addressed. And it is reaching an unsustainable level. A survey of more than 1,000 U.S.-based architecture, development, and engineering leaders and practitioners finds more than three-quarters...
Plug the leaks: How MSPs can maximize revenue
Stop lost sales, underpriced deals, and billing errors from draining your profits. For managed services providers (MSPs), keeping a handle on revenue can be a big challenge. While many have shifted at least some of their business to contract or...
The converting MSP website checklist
How’s your digital shop looking? Are the exterior and interior eye-catching? The products appealing and well laid out? Are there real, radiant people and irresistible offers that incentivize onlookers to walk in and get to the check-out? If they do,...