Category: Better Business
Generative AI is a game-changer for how MSPs demonstrate value
Customers like to have a clear understanding of what’s going on. MSPs hold more than enough data to let customers know what is going on with their services. However, they struggle to transform this data into a useful form that...
How the Barracuda Partner Success Program helps partners
Barracuda has been recognized by CRN with a 5-Star Award in its 2024 Partner Program Guide. The 5-Star rating is awarded to the companies that have built their partner programs to go above and beyond in their commitment to nurturing strong,...
DORA: What this means for MSPs
In many places, DORA (Designated Outdoor Refreshment Area) means you can walk the streets in designated areas with an adult beverage. But in cybersecurity circles, DORA has a completely different meaning. Landmark legislation aims to ensure digital operational resilience Managed...
Using AI to cross-sell and upsell
Increasing revenue, particularly with a good margin, is a major focus for any business. Many managed service providers (MSPs) find themselves in a situation where they have gotten off the ground and survived mainly through gaining passing trade with strong...
Survey reveals cloud computing opportunity for MSPs with enterprise clients
A survey of 1,300 chief information officers (CIOs), chief technology officers (CTOs), and other senior technology leaders with more than 1,000 employees suggests cloud computing environments are becoming more complex at a rate that most internal IT teams cannot effectively...
Survey highlights need for additional cloud security expertise
There’s an old maxim that says you can’t manage what you can’t see. That has never been truer than when it comes to cloud computing environments. That lack of visibility, however, also creates opportunities for managed service providers (MSPs) to...
Ask an MSP Expert: How to excel at public speaking
In this edition of Ask an MSP Expert, we delve into the power of public speaking. Whether you’re addressing a conference, leading a sales presentation, or simply conversing in a team meeting, mastering the art of public speaking can profoundly...
A message from women in leadership at Barracuda for International Women’s Day 2024
In addition to March being Women’s History Month, International Women’s Day (IWD) is observed annually on March 8. Every year, communities from across the world come together to honor the accomplishments of women and commemorate the progress that’s been made...
3 ways new enhancements to Barracuda Partner Success Program helps partners
We’re excited to share that Barracuda has announced new enhancements to the Barracuda Partner Success Program aimed at increasing partner margin and profitability and expanding technical enablement for channel partners and distributors. The new investments in the Barracuda Partner Success Program include...
Navigating economic challenges requires flexibility
How organizations prefer to acquire IT products and services naturally varies widely from one organization to another. However, savvy managed service providers (MSPs) will need to pivot as macroeconomic conditions continue to change. For example, when interest rates are high,...
