Tag: MSP
Ask an MSP Expert: Top sales and marketing strategies to navigate a cautious market
The uncertain economy has many MSPs seeing fewer leads in their sales funnel as well as a longer sales cycle with extended negotiation rounds. The changes in prospect behaviors are impacting MSP business growth projections. To overcome this, Kendra Lee,...
New report shows growth for MSPs in healthcare
Healthcare is no longer delivered solely on sprawling fortress-like hospital campuses. The landmark Affordable Healthcare Act and rapidly evolving connectivity have decentralized healthcare in unforeseen ways. Sure, there are still large hospitals, but more and more of the nation’s healthcare...
Cybersecurity insurance becomes a barometer for MSPs
Managed service providers (MSPs) looking to minimize their cybersecurity risks might want to take notice of how many of their customers have cybersecurity insurance. A survey of 500 small-to-medium enterprises (SMEs) conducted by Cowbell, a provider of cybersecurity insurance, finds...
Global MSP Day 2023: Q&A with our thought leaders
It’s an exciting week for the managed service provider (MSP) community – Global MSP Day 2023 is tomorrow! On June 1st, we’ll be celebrating, networking, and learning alongside MSPs around the world. This day would not be possible without the...
View of AI: an expert’s take on its impact
Artificial intelligence (AI) has been a slowly growing part of the cat-and-mouse game between cybercriminal and Chief Information Security Officer (CISO)/Managed Service Provider (MSP) since the first crude AI tools became available decades ago. But AI has exploded into the...
11 vital KPIs for MSP leaders to watch
Many moons ago, Austrian-American management consultant Peter Drucker said, “If you can’t measure it, you can’t manage it.” This maxim ranks high on the list of Drucker’s quotations, and over the years, it has become a business dogma.
Software Bill of Materials (SBOMs) are becoming a cybersecurity staple
While the Software Bill of Materials (SBOM) has been a part of the cybersecurity vocabulary for some time, its importance has grown, especially in terms of its significance as part of routine cybersecurity workflows. CISA has thrown its weight behind...
How marketing conferences can dramatically improve your MSP’s marketing knowledge
If you speak to any Managed Service Provider (MSP) or IT Solution Provider, and ask them about their marketing, you will typically see and hear an uncomfortable response. With some exceptions, most IT businesses find marketing to be a challenge....
Are you leveraging your data effectively to demonstrate value?
As a customer of an MSP, it is great when everything goes well; no problems mean no need to constantly update things; no downtime to impact the business, and there is no reason to pay attention to what you are...
Navigating the National Cybersecurity Strategy for MSPs
Changes to cybersecurity policy and strategy at the Federal Government level means MSPs will have to navigate an increasingly complex regulatory environment in the years ahead. “That is not surprising as it often takes a little while for the law...
