Tech Time Warp: When Internet Explorer Was Cool

Tech Time Warp: When Internet Explorer Was Cool

Let’s time-travel back to August 1995, when Bill Gates and his company introduced the world to Internet Explorer 1.0. Making its debut on August 16, 1995, this wasn’t the IE you later spurned for Chrome and Firefox. No, this was...

/ August 18, 2017
Ask an MSP Expert: How to convert break-fix customers to a managed services contract

Ask an MSP Expert: How to convert break-fix customers to a managed services contract

Q: Most of my customers are on a managed service contract, but I’m having trouble converting the remaining break-fix customers. To help our business be more efficient and profitable, we want to shift our focus to only providing managed services....

/ August 14, 2017

Sales & Marketing

sales prospecting events
Carrie Simpson: Using events to create better prospecting results

Carrie Simpson: Using events to create better prospecting results

Telephone prospecting is an effective way to generate new sales leads. For an average prospector, one out of every 200 calls results in an appointment, and for most average companies, one out of every three appointments leads to a new...

/ August 9, 2017
Facebook marketing
Is going “all in” with Facebook marketing the right strategy for your MSP?

Is going “all in” with Facebook marketing the right strategy for your MSP?

Facebook, no doubt, is the largest social network today. Every day, all sorts of people from all sorts of places post about life events or what’s happening with their businesses, and make connections with long-lost friends, new neighbors, and others....

/ July 31, 2017
Ask an MSP Expert: What content should I use in my monthly newsletter?

Ask an MSP Expert: What content should I use in my monthly newsletter?

Q: Now that we’re bringing on more customers at my MSP, we’re looking for new ways to keep them in the loop without having to call everyone to give each and every important update. We’re thinking about developing a monthly...

/ July 24, 2017

Security

Koobface Worm
Tech Time Warp: Koobface worm begins to spread

Tech Time Warp: Koobface worm begins to spread

Back in August 2008—when you were still juggling Facebook and MySpace profiles—unsuspecting social networkers found their machines infected by Koobface, a particularly nasty computer worm. Koobface (an anagram for Facebook) caught its victims by tempting them with tantalizing Facebook links...

/ August 4, 2017
Ask an MSP Expert: How to overcome challenges with selling security

Ask an MSP Expert: How to overcome challenges with selling security

Q: With so many emerging threats, we’re looking to add more security services to our portfolio. How can we overcome the challenges of selling security to our customers? There is a huge opportunity for IT service providers to move into...

/ July 31, 2017
IT security defense
MSPs need to sell the economics of mutual IT security defense

MSPs need to sell the economics of mutual IT security defense

When it comes to IT security defense, the most attractive thing about MSPs is that the cost of implementing security technologies becomes a shared expense. MSPs invest in all the technologies and labor needed to secure the IT environment, but...

/ July 20, 2017

Better Business

Ask an MSP Expert: What are some best practices for more efficient restores?

Ask an MSP Expert: What are some best practices for more efficient restores?

Q: We’re a VAR, and we’re moving to more of a managed service model. We started out slowly by adding a few managed services to our offering, and we recently added backup and recovery. Of course we hope we won’t...

/ August 7, 2017
The MSP’s Bookshelf: Managed Services in a Month

The MSP’s Bookshelf: Managed Services in a Month

Recently, Markets and Markets predicted that the managed services industry will be worth $242.45 billion by 2021—creating a tremendous opportunity for anyone in the channel. As the managed services market continues to grow, we’re starting to see more and more...

/ August 2, 2017
Customer turnover
Ask an MSP Expert: How can we reduce our customer turnover?

Ask an MSP Expert: How can we reduce our customer turnover?

Q: We’ve seen a lot of customer turnover lately in our IT service business. We keep adding new clients every month, but we aren’t seeing an increase in the amount of contracts we have. How can we reduce customer turnover,...

/ July 10, 2017

Tech Insight

Spam
Tech Time Warp: The story behind five everyday tech terms

Tech Time Warp: The story behind five everyday tech terms

Given technology’s fast pace, it’s easy to forget someone in 1995 would look at you like you were from Mars if you mentioned your Bluetooth. Turns out the stories behind commonly used tech terms are fairly fascinating. For instance, thank...

/ August 11, 2017
Cloud 5
Cloud 5: AWS chooses Kubernetes, Brazilian SaaS vendors

Cloud 5: AWS chooses Kubernetes, Brazilian SaaS vendors

Welcome to The Cloud 5, our weekly feature where we scour the web searching for the five most intriguing and poignant cloud links we can find. Before we jump into this week’s links, please have a look at one of...

/ August 11, 2017
Public clouds versus private clouds
Parity between private and public clouds is being achieved

Parity between private and public clouds is being achieved

There are many reasons why organizations opt for public clouds, but cost is becoming less of a factor. A new survey published by 451 Research on behalf of VMware shows that 41 percent of 150 IT decision-makers surveyed claimed to...

/ August 10, 2017