artificial intelligence
MSPs need to construct data pipelines to drive artificial intelligence

MSPs need to construct data pipelines to drive artificial intelligence

While there’s plenty of fear about the impact artificial intelligence (AI) might have on demand for labor, there’s just as much anticipation. Consumer applications are leading the way as usual. As end users engage more with Siri from Apple or Alexa...

/ October 19, 2017
Twitter marketing
Stuart Crawford: The biggest mistake MSPs make on Twitter

Stuart Crawford: The biggest mistake MSPs make on Twitter

For the record, I wasn’t a fan of Twitter. I thought it was just a bunch of noise. I actually compared it to having a conversation at a nightclub while a death-metal band played with their amps turned up to...

/ October 18, 2017

Sales & Marketing

hiring a telemarketer
Carrie Simpson: What to look for when hiring a telemarketer for your MSP

Carrie Simpson: What to look for when hiring a telemarketer for your MSP

When hiring a telemarketer for your MSP, you have to choose between recruiting two different types of candidates. You can hire an experienced caller or someone who’s brand new to calling. At first glance, hiring an experienced caller appears to have...

/ October 10, 2017
MSP marketing opportunity
Robin Robins: MSP Marketing 101 – When Opportunity Comes Your Way, GRAB IT

Robin Robins: MSP Marketing 101 – When Opportunity Comes Your Way, GRAB IT

By the time you read this, Hurricane Harvey will be old news (I’m writing this just AS it’s starting to pop up on the news radar). As one client pointed out on the Technology Marketing Toolkit member portal, how many...

/ September 27, 2017 / 1 Comment
managed services demand
Managed services demand driven by need to augment, not replace internal IT

Managed services demand driven by need to augment, not replace internal IT

Now that more application workloads than ever are running in either a public cloud or a third-party data center, it appears IT organizations are starting to appreciate the value of managed services. A new Voice of the Enterprise survey of...

/ September 26, 2017

Security

Cyber security risk assessment
Cyber Security Risk Assessment: Are your customers at risk for an attack?

Cyber Security Risk Assessment: Are your customers at risk for an attack?

As an MSP, you understand the importance of cyber security. You don’t need a special month to remind you of the damage that can be done to a business if they fall victim to a data breach or ransomware attack....

/ October 9, 2017
phishing
Ask an MSP Expert: What do my customers need to know about phishing?

Ask an MSP Expert: What do my customers need to know about phishing?

Q: It seems like every day I hear about a new security threat. With phishing scams on the rise, I want to educate my SMBs on how to avoid it. Most of my customers have only the most basic knowledge...

/ October 9, 2017
Ghostball virus
Tech Time Warp: Ghostball virus haunts PC users

Tech Time Warp: Ghostball virus haunts PC users

In October 1989, some PC users received a nasty visitor in the form of the Ghostball virus, malware with double the tricks and none of the treats. Discovered by Icelandic virus expert Fridrik Skulason, Ghostball was one of the first...

/ October 6, 2017

Better Business

Ask an MSP Expert: My MSP got a bad review online. What should I do?

Ask an MSP Expert: My MSP got a bad review online. What should I do?

Q: On a popular online site, our MSP recently received a really bad review from an unhappy customer. What are some tactics we can use to move forward, without ignoring the review? No matter what kind of business you’re in,...

/ October 16, 2017
Channel Chat: How publishing a book helped one MSP find the right customers

Channel Chat: How publishing a book helped one MSP find the right customers

Staying top of mind with your SMB audience isn’t easy, even with the best branding. To really stand out to prospects and customers, you need a comprehensive marketing strategy. This could include email campaigns, webinars, newsletters, direct mail campaigns, social...

/ October 11, 2017 / 1 Comment
Service level agreement
SLAs are key to expanding available market for managed services

SLAs are key to expanding available market for managed services

Over the years the size of the available market for managed services has stubbornly remained less than 25 percent of the total IT market. The reason for this is two-fold. There are a large number of organizations that don’t view...

/ October 10, 2017

Tech Insight

Application workloads
Application workloads moving to the cloud at a faster pace should benefit MSPs

Application workloads moving to the cloud at a faster pace should benefit MSPs

Savvy managed service providers keep one eye on where existing application workloads are deployed today and the other on where new ones are likely to be deployed tomorrow. A new report from Gartner estimates that as of 2016 approximately 17...

/ October 17, 2017
Steve Jobs
Tech Time Warp: Steve Jobs’ NeXT Move

Tech Time Warp: Steve Jobs’ NeXT Move

If someone tells you the NeXT computer was “Steve Jobs’ biggest failure,” consider that person uninformed (or a purveyor of clickbait). After all, if you’re reading this blog post on an Apple device, you’re benefiting from Jobs’ NeXT-level thinking. Like...

/ October 13, 2017
Cloud 5: Microsoft’s green Irish cloud, AI as a service takes off

Cloud 5: Microsoft’s green Irish cloud, AI as a service takes off

Welcome to The Cloud 5, our weekly feature where we scour the web searching for the five most intriguing and poignant cloud links we can find. Before we jump into this week’s links, please have a look at one of...

/ October 13, 2017