Category: Better Business

social media marketing
Ask an MSP Expert: How can I use social media to help my MSP business?

Ask an MSP Expert: How can I use social media to help my MSP business?

  Q: I’m not very active on social media, but I’ve noticed that a few of my competitors are using it to promote their business. I understand how social media works, but I’m just not sure how to use it...

/ November 9, 2015
cloud storage
How can I convince my customers that the cloud is secure?

How can I convince my customers that the cloud is secure?

  Q: One of my customers is reluctant to store their data in the cloud because they’re afraid it’s less secure than an on-premise storage option. As their managed service provider, I know that cloud storage is the best option...

/ November 2, 2015
Recipe for Success: Why break-fix customers are reluctant to switch to managed services

Recipe for Success: Why break-fix customers are reluctant to switch to managed services

Do you have a solid SMB customer base, but you’re struggling to transition to a true managed services model? Many MSPs are looking to make this shift, knowing that it can provide opportunities to bring in more recurring revenue. It...

/ November 2, 2015
grow your MSP business
Free stuff you can do with a free hour to grow your MSP business

Free stuff you can do with a free hour to grow your MSP business

Have you somehow magically ended up with an hour on your hands that you don’t know what to do with? That doesn’t happen to me very often, but sometimes a meeting gets cancelled or a flight gets delayed and you...

/ October 28, 2015
cloud backup
Ask an MSP Expert: Ensure customers are backing up their data

Ask an MSP Expert: Ensure customers are backing up their data

  Q: I guess I’ve been watching too many scary movies lately (it’s Halloween after all) because I had a nightmare that my customers weren’t backing up their data! In the dream, one of my customers insisted that they’d backed...

/ October 26, 2015
cloud operations
Ask an MSP Expert: How can I convince my customers to move to the cloud?

Ask an MSP Expert: How can I convince my customers to move to the cloud?

Q: I have a customer with aging IT infrastructure, and it’s time-consuming for my technicians to keep their systems running properly. I know moving to the cloud will be a better option for their business and make things more manageable...

/ October 19, 2015
msp lead generation
3 Keys for supercharging your MSP lead generation results

3 Keys for supercharging your MSP lead generation results

Lead generation is an area that many MSPs struggle in. You need a repeatable process for building a lead generation engine that will drive your company’s sales and profits. When I speak about this topic at live events, I always...

/ October 14, 2015
byod policy
Ask an MSP Expert: How can I support a customer with remote employees?

Ask an MSP Expert: How can I support a customer with remote employees?

Q: I recently signed on a new customer, and many of their employees work remotely. They brought me on to support their servers, PCs, and some corporate laptops, but I know their employees are using other tablets and mobile devices...

/ October 12, 2015
msp branding
It’s time for MSPs to start shouting about their service

It’s time for MSPs to start shouting about their service

Two areas of business quickly differentiate great channel partners from the rest — Customer Service and Brand Recognition. Amazon CEO Jeff Bezos once said: “In the old world, you devoted 30 percent of your time to building a great service...

/ October 7, 2015
Ask an MSP Expert: How can I establish a customer success organization in my MSP business?

Ask an MSP Expert: How can I establish a customer success organization in my MSP business?

Q: My MSP business is growing, and we’ve been signing on more small business customers, which is great. My technicians are always busy managing customers’ day-to-day needs, and they don’t really have time to build relationships with the different customers....

/ October 5, 2015