Category: Better Business
Ask an MSP Expert: How can I use social media to help my MSP business?
Q: I’m not very active on social media, but I’ve noticed that a few of my competitors are using it to promote their business. I understand how social media works, but I’m just not sure how to use it...
How can I convince my customers that the cloud is secure?
Q: One of my customers is reluctant to store their data in the cloud because they’re afraid it’s less secure than an on-premise storage option. As their managed service provider, I know that cloud storage is the best option...
Recipe for Success: Why break-fix customers are reluctant to switch to managed services
Do you have a solid SMB customer base, but you’re struggling to transition to a true managed services model? Many MSPs are looking to make this shift, knowing that it can provide opportunities to bring in more recurring revenue. It...
Free stuff you can do with a free hour to grow your MSP business
Have you somehow magically ended up with an hour on your hands that you don’t know what to do with? That doesn’t happen to me very often, but sometimes a meeting gets cancelled or a flight gets delayed and you...
Ask an MSP Expert: Ensure customers are backing up their data
Q: I guess I’ve been watching too many scary movies lately (it’s Halloween after all) because I had a nightmare that my customers weren’t backing up their data! In the dream, one of my customers insisted that they’d backed...
Ask an MSP Expert: How can I convince my customers to move to the cloud?
Q: I have a customer with aging IT infrastructure, and it’s time-consuming for my technicians to keep their systems running properly. I know moving to the cloud will be a better option for their business and make things more manageable...
3 Keys for supercharging your MSP lead generation results
Lead generation is an area that many MSPs struggle in. You need a repeatable process for building a lead generation engine that will drive your company’s sales and profits. When I speak about this topic at live events, I always...
Ask an MSP Expert: How can I support a customer with remote employees?
Q: I recently signed on a new customer, and many of their employees work remotely. They brought me on to support their servers, PCs, and some corporate laptops, but I know their employees are using other tablets and mobile devices...
It’s time for MSPs to start shouting about their service
Two areas of business quickly differentiate great channel partners from the rest — Customer Service and Brand Recognition. Amazon CEO Jeff Bezos once said: “In the old world, you devoted 30 percent of your time to building a great service...
Ask an MSP Expert: How can I establish a customer success organization in my MSP business?
Q: My MSP business is growing, and we’ve been signing on more small business customers, which is great. My technicians are always busy managing customers’ day-to-day needs, and they don’t really have time to build relationships with the different customers....